California Genealogy and History Archives
San Bernardino County and Riverside County
WILLIAM NICOLL MOORE. — Capital and good business management have been the central factors in developing the greater part of San Bernardino's wonderful citrus area. Both these factors were supplied in no small degree by the late William Nicoll Moore, an Eastern business man who acquired a large amount of unimproved and waste acreage and by supplying water, leveling and planting brought to a profitable stage a considerable area now rated along with the highest class of such property in Southern California.
The late Mr. Moore was born at Neenah, Wisconsin, in 1864. He had an engineering education in the Massachusetts Polytechnic Institute at Worcester. In early manhood he became interested in several manufacturing concerns in Illinois, and still owned some of these interests at the time of his death. He died while traveling with his two daughters in New Zealand in 1911.
He had frequently visited in California, and he came to the Redlands district to make it his permanent home in 1901. Out of his capital he invested heavily in undeveloped lands, and with the aid of his two sons had these lands put in condition for planting, and this development work has gone on uninterruptedly since his death and has given Redlands a great addition to its permanent wealth and prosperity.
The late Mr. Moore married in 1883 Miss Gertrude A. Robinson, a native of Massachusetts. The two sons are Laurence L. and Francis W. Moore, both of whom are associated under the name of the Sunset Orange Company as citrus fruit growers and packers at Redlands, this being the business representing the outgrowth of their father's original investment and enterprise. The two daughters are Gretchen and Janet. Gretchen is Mrs. R. T. Will, of Rochester, New York. Janet is Mrs. J. R. Grepe, of Whittier, California.
Transcribed by Peggy Hooper 2011