RACINE BELLE CITY OF THE LAKES
AND RACINE COUNTY WISCONSIN-ILLUSTRATED
VOLUME II Record of Settlement, Organization, Progress and Achievement
THE S. J. CLARKE PUBLISHING COMPANY 1916
WILLIAM HORLICK, JR.
It is to often true that successful business men seem to find no time for public
affairs and lightly regard the duties and obligation of citizenship. A notable
exception to this rule and one whose example is well worthy of emulation is that
of William Horlick, Jr., who, while actively connected with the management and
interests of the Horlick Malted Milk Company, has also found time and
opportunity for co-operation in those plans and projects which have to do with
the development and upbuilding of the community in which he lives. He was born
in Chicago, in 1875, a son of William and Arabella Horlick, and after attending
the public schools continued his studies in Racine College, which constituted
his preliminary preparation for life’s practical and responsible duties. Soon
afterward he began his life work as an assistant of his father in the
development of the business known the world over under the name of Horlick
Malted Milk Company. Resuming his studies he spent several terms as a student of
applied science, division of engineering, at King’s College, London, England,
during 1898, 1899 and 1900, thus splendidly equipping himself for the further
conduct of most extensive and important business interests.
In 1900 William made an extended European tour, also visiting Egypt and the Holy
Land and soon after his return, as a recognition of his industry, close
application and resourcefulness in business, he was elected secretary of the
Horlick Malted Milk Company, and to the duties of that position, manifold and
intricate, he has since devoted his attention.
Mr. Horlick is well known in fraternal circles in Racine. Having long been a
member of the Knights of Pythias, the Elks and Masons and in the last named
organization he has reached the thirty-second degree of the Scottish Rite and is
also a member of the Mystic Shrine. In politics he is independent. He is well
informed, broad minded and a close observer of men and of business conditions.
His ability is recognized by all and especially by those who know him best and
his friends and admirers have called upon him for various public services. He
has been particularly active in the support of the cause of education and for
many years has occupied the position of school director. In enterprising
business man of the highest type, he is a credit to the community and his record
reflects honor upon the district which has honored him.
Contributed by Deborah Crowell